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Oct 03, 2024
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2023-2024 WWCC College Catalog [ARCHIVED CATALOG]
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AGBS 211 - Small Business Management Credits: 5 LEC hours per week: 5 Introduction to management theory as applied to small business firms. Course will include role of small business in the economy, forms of business ownership, main causes for business failure and success, and the elements of a business plan. Formerly: AGRI 211. Course Outcomes:
- Explain the importance of finding competitive advantage for a business.
- Describe and compare the major forms of business organization.
- Identify methods for addressing business risk and crime prevention.
- Discuss ethical standards and social responsibility for business.
- Identify and define the parts and benefits of a business and marketing plan.
- Describe the fundamental principles involved in managing cash flow.
- Apply management tools used to measure business performance.
- Discuss advantages, disadvantages and sources of business financing.
- Summarize factors to consider when choosing a business location and layout.
- Compare inventory management methods and vendor selection criteria.
- Discuss fundamentals for staffing and leading a company.
Course Topics:
- Description of Entrepreneurship
- Forms of Business Ownership
- Building a Competitive Advantage
- Business ethics
- Managing risk and crime prevention
- Parts of a Marketing Plan
- Factors to consider before using E-commerce
- Selecting advertising media
- Pricing strategies
- Managing cash flow
- Financial statements
- Ratio analysis and Break-even
- Element of a Business Plan
- Sources of financing
- Choosing the right location and layout
- Inventory management
- Personnel management
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