BUS 495 - Applied Management Capstone Project: Part 3

Credits: 2
LAB hours per week: 4
The series of Capstone Courses are designed to integrate all other knowledge learned in the BAS Applied Management & Entrepreneurship program. The courses focus on the process of creating a business plan for an entrepreneurial venture and provide students with the tools and insights to start a business. In this course, students will complete work on the final parts of a business plan including the executive summary and company descriptions. Students will present the final plan to a panel of experts.
Course Outcomes:

Describe the importance of writing a business plan for a new venture.
Define the structure, sequence and scope of a business plan.
Differentiate between a strategic plan and a business plan.
Write an executive summary.
Write a business plan for a commercial venture.
Explain all aspects of a business concept.

Course Topics:

Executive Summary
Company Description
Organizational Management
Service or Product Line
Preparing a Targeted Presentation
Preparing a Targeted Pitch